No idea what to write for your next blog post? Oh, we’ve been there.
Thinking up great blog post ideas can get hard.
Today though – you’re in luck! You’ve landed on our megalist of 113 blog post ideas – enough to fill your content calendar for the months ahead.
There are ideas here for any blog niche – whether you’re blogging for fun, or to hit your brand’s content marketing goals.
You can skim through them below, pick one, and start writing.
To help you navigate this monster-list, I’ve organized all the ideas into categories. I’ve also ended the article with 2 bonus tips on how to find original content ideas tailored perfectly to YOUR audience.
Types Of Blog Posts
BONUS: How To Brainstorm Your Own Ideas Out Of Scratch
Evergreen content is content that doesn’t go out of date. These blog posts are always relevant for readers and can help you to grow your traffic over time.
1. Write a curated list
Compile a list of items that all have a common theme. E.g.: ‘Top 10 resources to teach yourself coding’ or ‘The best podcasts to help freelancers grow‘.
2. Create a helpful checklist
Create a checklist that people can use when they’re trying to complete a task. This also works great as an infographic or printable. E.g.: A ‘packing list for your first trip to Nepal’.
3. Map out a roadmap to success
Write a strategic plan showing readers how to get from one place to another, stage by stage. E.g. – a roadmap on how to become a successful freelance wedding photographer.
4. Write a Beginner’s Guide
Write a guide on how to start doing a task / learning a skill. E.g. ‘A beginner’s guide to dancing salsa’.
5. Write an Advanced Guide
Write a guide aimed at intermediates that shares more expertise and inside tips. E.g. an ‘advanced guide to Adobe Illustrator’.
6. Write an Ultimate Guide
Write an all-in-one guide that can take someone from noob to expert. Other angles you can explore include a ‘no-nonsense guide’, ‘dummies guide’ or ‘Fast-track guide’.
7. Share your secrets / hacks
Share some of your unique ‘secrets’ or ‘hacks’ to help readers achieve a task.
8. ‘X things you’re doing wrong that are stopping you doing Y’
Warn readers against common mistakes that are preventing them from achieving something.
9. Write an FAQ post
Answer a question that your readers frequently ask. You can go in-depth and provide helpful resources.
10. Create a glossary
List industry jargon and explain what they mean in simple, no-nonsense terms.
11. Create a tutorial
Write a clear and helpful step-by-step for a process, supported with clear visuals.
12. ‘How to X in Y days’
Show readers how to accomplish a certain task within a particular time frame. Generally, the quicker the better (as long as it’s convincing).
13. Share how something works.
Break down how something works or how it was made. Even better if you can link it back to your business / blog.
14. Produce a template
Create a template that readers can copy and tweak to simplify a process. E.g. – email templates, contract templates, design templates, etc.
15. Pull together an ultimate list of resources
Curate a list of awesome resources that readers can use to understand or succeed in your niche / industry. Can be online (articles, websites, forums, podcasts, videos, online courses, webinars, tools) or offline (conferences, books, etc)
16. Write a review
17. Write a ‘VS’ post
Compare different product / service / experiences against each other. Write about the pros and cons of each, and which you prefer. E.g. our Wix VS WordPress: Which is the best platform for bloggers?
18. ‘How to do X on a budget’
Tell readers how to achieve something on a tight budget. You can set a specific budget (e.g. ‘How to build a home gym For under $50) or just share general money saving tips (e.g. ‘How to travel Cuba on a budget’).
These blog post ideas are inspired by events going on in the real world.
If you’re responding to a recent event, be sure to publish the post quickly whilst it’s still relevant.
19. Share breaking news
Write about a newsworthy event that recently occurred. What’s the impact of it for your niche? Why should your audience care?
20. ‘Things we can all learn from X’
Pick a recent event and draw out certain insights we can all learn from. E.g. ‘What we should all be learning from the Black Lives Matter protests’.
21. ‘The Internet Reacts’
Talk about how others are reacting to an event – E.g. ‘Google launches another massive algorithm update, the Internet reacts’.
22. Write a holiday-themed post
Is there a holiday coming up? Write a blog post that wishes your readers, or reflects on the holiday.
23. Curate upcoming events for readers
Research and write about upcoming events that your readers would be interested in.
24. ‘Which predictions came true?’
Find an article (either your own, or someone else’s) that made predictions for your niche or industry. Discuss whether or not those predictions came true.
25. Hop onboard a challenge
Every week brings another tag or challenge on TikTok, YouTube and social media. Why not use the blog to tackle one?
Done well, these blog post ideas can both educate and entertain readers.
26. ‘The best extensions/app to do X’
Write about the best technological tools that can help your audience. E.g. ‘The best Chrome extensions for podcasters’.
27. Write about the history of your industry
Share interesting tales about the history of your particular niche or industry. Any wacky stories? How far has it come?
28. Write about the history of a term
Dissect a term that’s used or overused in your industry. Pick apart the jargon until it makes sense, or explain the origins of the term.
29. ‘How to do X more sustainably’
Sustainability is gaining huge momentum. Explain how readers can complete a task in a more eco-conscious way.
30. Share a proven method
Share a tried-and-tested method for completing a task, with real-world examples and results. E.g. ‘A tried-and-tested method for cooking crispier chips’.
31. Try something new, document the experience
Try something new, and document the experience from start to finish. Was it a success? How did you struggle? E.g. – ‘I tried minimalism for a week’.
32. Share your reading list for this year
Curate a list of books that you intend to read this year. Explain why.
33. Share your favourite podcasts
Share a list of your favourite podcasts. Curate the best episodes.
34. Interview someone in your industry
Do a Q&A with another person in your industry. It could be a colleague, a friend – or a stranger that you reach out and connect with.
35. Write about skills that are useful in your industry
Write about important skills that are useful to develop for anyone wanting to succeed in your niche or industry – right now, and in the future.
36. Curate infographics
Put together a collection of interesting and insightful infographics about a topic.
37. Share places where your niche is thriving
Write about places on the globe where your niche or industry is doing well. E.g. – ‘Digital Nomadism is Alive and Well in Madeira’.
38. ‘Not enough people are talking about X’
Write about a topic that you think deserves more attention. Or take a unique perspective on a story. E.g. ‘The Key Metric of Sleep Noone Is Talking About’.
39. Share a social experiment
Share a cool social or thought experiment that reveals something interesting about society or human behaviour – e.g. ‘the trolley experiment’ or the ‘Stanford prison experiment’.
40. ‘How others do it different’
Talk about your niche in the context of other cultures or geographical locations. How do they do things differently? What can we learn from it?
41. ‘Best alternatives for X’
Share about some alternative solutions for a particular product or need. E.g. ‘7 cheaper alternatives to Procreate on iPad’
42.‘10 Examples of X done right’
Share examples of other people who have done a really great job at something you’re passionate about. E.g. ‘10 Examples of Facebook Ad Copy Done Right’
These blog posts ideas can engage or pay tribute to your readers.
43. Roundup of User-Generated Content
Do an entire post dedicated to user-generated content. E.g. – images that people share of them using your product, their fanart, their comments- etc.
44. Survey your audience and discuss responses
Ask your audience a question (e.g. in a newsletter/social media) and write about the responses that came back. E.g. – ‘Readers tell us their biggest regrets of 2020’.
45. Feature a fan
Do a special feature on a particular reader / customer that you have impacted in a positive way.
46. Initiate a ‘Show and tell’
If you have an active comments section, pose a question to readers and get them to respond in the comments. You can also do a follow-up blog post if you get enough cool responses.
47. Write an open letter to X
Write an ‘open letter’ that’s addressed to a company, public figure, or community. E.g. UNICEF’s ‘open letter to the world’s children’.
48. Expand on a testimonial
Find a testimonial written by a customer, and expand it into a full article. E.g. ‘How Emilie grew her Shopify sales by 170% using X’.
49. Ask me anything blog post
Do a call out on social media to collect ‘Ask Me Anything’ questions from your readers. Then answer one, or multiple questions in a blog post.
50. Write a gratitude post for your readers
Write a post thanking readers for their support, and how far you’ve come. Even better – reward them with a piece of free content, like an eBook or infographic.
51. Create a personality quiz
Create a personality quiz for your readers – you can build your own or embed one from an external site.
52. Run a contest
Run a contest for your audience and give away something as a reward for their involvement.
These blog post ideas are more centered around research and hard data.
53. Industry trends you’ve noticed
Share your thoughts on the trends affecting your industry – e.g. the tech, cultural, or societal trends.
54. Share insights from proprietary data
If you’re blogging for a business with a unique perspective or data set – you can blog about your observations. This kind of content is fantastic for backlinks and original content! E.g. Spotify’s ‘The Trends That Shaped Streaming in 2020’.
55. Round up stats from other studies
Scour the web and compile a masterlist of statistics from different reliable sources – all around a central theme. E.g., ‘50 interesting stats about cybercrime in 2021’.
56. Write a post backed by science
Make a claim that you can support with credible evidence – e.g. ‘Science proves we should all be waking up later’.
57. Analyse someone else’s success story
Analyze a company or process and report on it (ie How Amazon Made $X During Black Friday 2021)
58. Write something based on keyword research
Head into Google Trends and check out whether there were interesting trends in your industry. What keywords were people looking up? E.g. our very own Who Was the Fastest-Growing Web Hosting Provider in 2020? looks at which web hosts were searched for the most.
Here are some blog post ideas that will help you cast your brand or business in the best light.
59. Share a case study
Scored an impressive win? Write about your success. Talk about the problem you had to solve, your strategy, and your results. Make it matter to your audience.
60. Your proudest achievement
Talk about your proudest achievement from your own personal life, or in relation to your industry/blog. Share your valuable insights.
61. Write a ‘Year In Review’ post
Reflect on your past year. Did you meet your goals? What key events and updates happened?
62. Share highlights of an event you attended
Share the highlights of a relevant event you attended, like a conference or networking event. Who were you excited to meet? What did you learn?
63. Prime your readers for a new product
Releasing a new product? Tease your readers and explain why they should care.
64. Explain your brand name / logo / mission
Tell the story behind your company’s name, logo or mission statement. Just don’t be boring.
65. Write a buyer’s guide
Write a helpful guide to help readers choose between products. List product pros/cons, features and USPs. E.g. ‘A buyer’s guide to cloud storage’.
66. Compare your product to a competitor’s
Write a detailed and honest comparison between your product and a competitor’s. Show them where you stand out.
67. Things you wish you could change about your industry
Ever wished things were different in your niche? Write about something you wish you could change about your industry.
68. Make predictions for your industry
Write your predictions for your niche / industry. What trends or tech will catch on? Next year? 3 years down the line?
69. Share something you learnt recently
What are the top lessons you learned this year? This month? The past 6 months?
70. Share what you learnt from a key moment
Write about a key moment or period in your life of growth, where you learned an important lesson.
71. Share the most creative use of your product
What’s the most creative way somebody has used, or come across your product? Write about that. E.g. ‘How someone found love using MailChimp’ (ok, I totally made that up).
72. Share things COVID-19 has made you think about
Write about something that the pandemic forced you to reconsider – maybe your working style, or the way you see travel.
73. Feature someone in your team
If you’re in a business – interview or feature a colleague there. Tell an interesting story about them.
74. Show off someone in your industry
Write about people in your industry that you feel don’t get enough cred. List some underrepresented people and shine a light on their hard work.
Here are some blog post ideas that go slightly against the grain.
75. Bust some myths
Brainstorm some common myths or assumptions people make about your niche, then bust ‘em. The more surprising, the better.
76. Solve a issue in an unconventional way
Think of a challenge that your readers face, then engineer a creative solution. Weird is good, just make sure it makes sense. E.g.: ‘How my love for cheese finally cured my procrastination’.
77. Write about a hypothetical situation
Write about an imagined situation – perhaps an ‘ideal world’ or a ‘worst case scenario’.
78. Explain why you did something unconventional
Spark curiosity, then explain why you made an unusual decision in the past. E.g.: ‘I turned down a job at Apple. Here’s why.’
79. Vent your frustration
Something bothering you? Write a post that shares your frustrations (tastefully).
80. ‘What no one tells you about X’
Write a guide to a topic that people have common misconceptions about, using your unique insider knowledge.
81. ‘X is underrated, here’s why’.
Write about something surprising that you think people should value more. It could be a company, a skill-set, a movie – you name it.
82. Tie an unrelated topic to your field
Take a subject that you wouldn’t usually tie into your industry, and find a connection. This helps find a fresh angle on an otherwise tired topic. E.g.: ‘What romance and baking have in common’.
Let your readers get to know you a little better with these blog post ideas.
83. Share bloopers or behind the scenes
Let readers peek behind the scenes. Share a funny story or visuals about a time things went wrong.
84. Share a day in your life
Take readers through an average day of your life, or of someone in your niche. E.g. ‘A day in the life of a digital nomad’.
85. Explain your morning / evening routine
Write about the routines or rituals that help you get through the day.
86. Reflect on your blogging journey
Tell readers the story behind the blog. Why did you start? What’s been eye-opening? Some successful bloggers write up monthly income reports to share their wins.
87. List what blogs you follow
Shout-out some blogs that you enjoy and look up to.
88. Share 5 things no one knows about you
Share 5 little-known things about you or your brand so your readers can get to know you a little better.
89. What would you do differently?
Write about something that happened that you wish you could redo. What do you wish you’d known then? How have you grown since?
90. Share your ‘must-haves’
Write about the gear or tools you can’t live without. What’s in your bag? What would you bring to a desert island?
91. Confess what scares you the most
What keeps you up at night? Chances are, it scares your audience too. Write about why.
Inspire and motivate your readers with these blog post ideas.
92. Set yourself a challenge
Commit to a task for a length of time and write about your experience. E.g. a 30 day challenge where you adopt Wim Hof’s morning routine.
93. ‘How to stay motivated despite X’
Write about how readers can stay motivated and productive, despite a common obstacle E.g.: Our COVID-19 motivated How To Hit Personal And Career Goals While The World Burns (2021 Edition)
94. Share self-improvement tips
Share your best tips and advice on self-growth. Talk about mindset changes, lifestyle tips and share helpful resources.
95. Share productivity tips
Share a list of tips and tools that help you or your team stay organized.
96. Share wellness tips
Share tips on wellness, health, and fitness that resonate with your audience.
97. ‘Life lessons from
Tell a story about an ordeal, or weird experience, you went through, that taught you something unexpected. E.g. ‘What I learnt from 4 nights in a foreign jail cell’.
98. Share tips on overcoming bad habits
Pick some bad habits that your readers are guilty of, and share tips on how to overcome them.
99. Explain what inspires you
Rave about something that gets you pumped up. Inspire your readers!
100. Pass down your most valued advice
Tell the story of a time you were told some helpful advice. It could be from your gramps, a mentor, or a stranger. Pass the wisdom on.
101. Reveal inspiring success stories
Motivate your readers with your own success story, or share some of the inspiring backstories behind others who are in your industry. How did they make it, against the odds?
102. Talk about a quote you love
Find a quote from a book, a speech, a video, an article – anywhere! Explain your thoughts in response to it, and why it inspires you.
103. Write a rallying cry
Write a rallying post to get your readers fired up – e.g. “It’s time to fight back against stupid beauty ideals’
104. Feature 5 people you respect
Curate a list of 5 people you respect. Write about why they’re awesome. Once you’ve published the post, reach out and tell them – they might want to share it.
These blog post ideas can be both fun to write and fun to read.
105. Explain a piece of history/science that fascinates you
Use your storytelling skills to tell a fascinating story from history. Share your thoughts on it and a takeaway for readers.
106. Write something to spark an emotion
Write about a story or viral video that promises to spark a certain reaction in readers. E.g. ‘This Rescue Video Will Make You Cry’ or ‘5 Videos That Will Make You Feel Better About Humanity’.
107. Write a long response to something you read online
Write a response to something you read or watched online. It could be a Tweet, a YouTube video, or an article from someone else. Did you agree or disagree? What can you add to the conversation?
108. Put together a playlist
Curate a playlist on YouTube or Spotify for an activity. Explain why you picked those songs. E.g. – a playlist for writer’s block.
109. Compare a famous character with your brand
Pick a famous character or film universe and compare it to your brand – what do you have in common?
110. Break down the stereotypes in your industry
Write about the stereotypes or cliches of people who work in your industry / are interested in the same things. It can be serious, or funny.
111. Write a satirical piece
Poke fun of something, be sarcastic, or just use exaggeration and irony to make a comment on something. Check out anything from the Onion for inspiration, like their ‘Wealthy Teen Nearly Experiences Consequence‘.
112. ‘I quit X for Y weeks, here’s what happened’
Give up an ‘important’ something and write honestly about your experience. E.g.: ‘I quit the internet for 4 weeks, here’s what happened’.
113. Write a celebrity reveal post
Reveal something about somebody famous – like their childhood, a hobby or an interesting story. Tie it back to your niche.
Phew – that’s a lot of ideas!
That said – it’s also great to know HOW to come up with ideas from scratch. After all, every blog has a different readership.
So – here are 2 bonus tips to generate blog post ideas.
Since we aren’t mind-readers, SEO tools can be really useful to show you exactly what people are searching for.
One simple tool that anyone can use is AnswerThePublic.
This tool uses autocomplete data from search engines like Google to show what people are asking. It’ll show you useful phrases, questions, and topics that people are interested in.
To use it:
For example, if I had a travel blog, I might type in the keyword “Backpack” and see these results:
I now have a TON of prompts and keywords to inspire my next blog post idea.
To be honest, you should DEFINITELY be doing this already.
Hang out with your audience! Walk in their shoes.
Visit platforms and forums to see what conversations they’re having, and the questions they’re asking. Useful places include:
You can also ask them directly. Post a question on your social media or in your newsletter and ask what kind of content they want to see next.
We hope you found something off this list to repurpose into a brand spanking new blog post.
Once you’ve picked your topic, it’s time to start writing, baby! Be sure to go ahead and read up our full guide on how to write a blog post that your readers won’t forget.
Dani is an editor and writer based between KL and Mexico City. Sprung from the advertising and travel industries, she’s also spent the last 10+ years freelancing for a slew of creative online businesses around the world. Connect with her via LinkedIn.