Subject lines make or break your email campaign.   Heck, they can make or break your business.   Email marketing is the most effective and lucrative way to connect with your customers. But if your subscribers aren’t opening your emails, you’re missing out on a ton of sales and conversions.     The numbers make […]

If you’ve ever sent an email campaign, you know ‘the fear’ of pressing the ‘send’ button.   You’re about to send thousands of emails out there, but will anyone open them?   According to a recent report, the average email open rate is 22.87%. But it’s possible to get this much higher with a few clever […]

It’s been short and sweet, but our four-part Shopify guide finally comes to an end with this guide to promote a Shopify store!   This last section is the hard part, but it’s also the most rewarding.   So far, we’ve got your store online, added some products, and supercharged it with Shopify’s advanced features. […]

This is a guest post by Emin Sinanyan from Amberd Design Studio.   The world is busier than ever and keeping up with the needs of your clients has become both easier and more difficult with the introduction of smartphones. They are great for reach, because it is simpler to engage people. However, smartphones do […]

Everyone reading this has one thing in common. You dream big, right?   You’re full of ideas and bursting with inspiration. You can picture yourself as an entrepreneur, growing a successful business from home with an online store.     Perhaps you’d like a way to escape your 9-5 or just want a little extra […]

You wouldn’t ask someone to marry you on the first date, right?   By any standards, it’s coming on a little strong!   You’ve got to make a good first impression and build a relationship over time. Then you can pop the big question.   Internet marketing is sort-of similar.   You can’t force someone […]

Your Shopify store is set up, it looks great, and the first orders are coming in. Perfect!   The next big step is generating some serious traffic through Google.   Just imagine. If your online store was on Google’s first page of results, you could generate sales without having to spend a penny on advertising. […]

Everyone remembers the first time they get hacked.   For me, it was a few years back. I loaded up one of my sites to see a pirate ship and bright neon text saying, “HaCKed bY piRateZ.”   I’m not the only one either. Approximately 30,000 websites are hacked every day. It costs businesses billions. […]

Etsy has grown from an unknown website to buy cool handmade stuff to a publicly-traded company that sold over 2 billion US dollars in merchandise last year.   If you’re selling handmade goods or unique digital downloads, Etsy has over 50 million active users buying and selling so you’ll have no problem finding customers. You […]

Got a Shopify store? Ready to take it to the next level? Ready to make more sales with less effort? Let’s go.   In Part 1 of the Complete Shopify Guide, we walked through the simple process of setting up a Shopify store from scratch (and how to get online in just 19 minutes).   […]