Social Media

6 Ways to Diversify Your Social Media Calendar

27/07/2016 by  Susan Payton  in Social Media

While social media can be one of the best marketing tools to drive traffic and sales to your eCommerce site, a lot of businesses get it wrong. When you post monotonous content with no strategy or schedule plan, you probably won’t see much engagement from your followers, nor will you see your network grow significantly. […]


Should you be marketing on Snapchat? (Spoiler alert, yes)

21/07/2016 by  Ben Brown  in Social Media

I remember sitting with a group of friends back in 2012 and downloading an early version of Snapchat.   “Why would anyone possibly want to send a photo that disappeared immediately?”   We laughed and deleted the app.         Four years later, and Snapchat are the ones who are laughing. Their app […]


Create a Month’s Worth of Social Media Updates in Hours

30/06/2016 by  Sharon McElwee  in Social Media

Social media is a critical part of any business trying to build an online presence. But who has time to hang out on social media when there’s a thousand other things to be done?   What if I told you there was a way to make it look like you’re always on social media without […]


The Top 3 (+2 Bonus) Social Media Sites for B2B Businesses (and How to Leverage Them)

22/04/2016 by  Susan Payton  in Social Media

If you’re struggling to maintain a presence on every social media site out there for your B2B business, you’re wasting your time. Likely, your audience is concentrated on one or two sites, and the others are just extra work for you. By focusing your efforts on the following social channels, you’ll pack a bigger punch […]


The Secrets To A Higher Click-Through-Rate On Your Facebook Ads

11/03/2016 by  Daren Low  in Social Media

I use Facebook ads a lot.   In fact, they give me one of the best returns on investment of any marketing strategy…   And each time I run an advert campaign, I get better results. I learn something new.   Today I thought I’d share some of my successful methods with you. There are […]


The 13 Most Powerful Social Media Tools

15/02/2016 by  Ben Brown  in Social Media

I love social media, but boy it is tough to keep track of.   With Facebook, Twitter, Instagram, Pinterest, Tumblr, Google+ all vying for attention, you need a better way to manage your social presence.   You need a way to tune out the noise, stay focused, and measure everything precisely.   So we’ve put […]


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How Using Twitter Can Boost Traffic to Your Fashion Store

01/02/2016 by  James Johnson  in Social Media

You’re ready to drive more traffic back to your fashion site. You’ve put in the work and want to share it with the world. All the big brands use Twitter so you want to give it a go. You’re ready with your business page, fancy photo and 50 followers…   How do you compete with […]


How I Got 10,000 Twitter Followers in 3 Months (and a 13% Engagement Rate)

25/01/2016 by  Ben Brown  in Social Media

Earlier last year I set myself a little challenge.   To set up a Twitter account and reach 10,000 followers.   It had to be a completely new account, starting from zero. It was unaffiliated to any existing site, and I didn’t use my existing network. Just a pure experiment from scratch.       […]


14 Game-Changing Trends In Social Media Marketing In 2016

11/01/2016 by  Daren Low  in Social Media

Just when you thought you were getting the hang of social media, everything changes!   Facebook, Twitter, Instagram, Snapchat etc. They’re evolving beasts. Every year they expand and change.   2016 is no different.   In fact, 2016 is going to see bigger changes than ever before.   Why? Well, mostly because of money. More […]


Making $15,000 PER POST. Why Instagram Is Now The Best Social Network For Online Retailers

27/11/2015 by  Ben Brown  in Social Media

Forget Facebook. Forget Twitter.   Instagram is now the most important social media for online retailers.   It’s not just selfies, smoothies, and cute kittens out there! This is a serious return on investment. It’s making independent online store owners thousands.   Why?   Because Instagram posts gather more engagement than Facebook and Twitter combined. […]